Super Chill partner

Super Chill Foundation & Rituals Cosmetics: Stronger Together

Super Chill Foundation provides the app completely free of charge and advertising. This is made possible with financial support from our founding partner, Rituals.
Stronger Together
Rituals is a Dutch well-being/beauty brand, certified as a B Corp™, that is committed to making a positive impact on the world. They do this by focussing efforts on the well-being of people and the planet, and by setting a good example through investment in projects that make a positive impact. Their support of Super Chill falls under this umbrella and forms the foundation of our partnership.
The origins
The concept for Super Chill was born of an idea by Niki Schilling, the chairperson of the board and a certified yoga instructor. Over the years she noticed that schools rarely paid any attention to the development of children's mental skills in an effort to help them grow up with resilience. Together with Johan Noorloos, founder of the Nieuwe Yoga School and a former teacher, the concept of Super Chill was created: an initiative to make children more mentally resilient by using yoga, meditation, and mindfulness.

Niki presented this idea to her employer, Rituals, and she was met with open arms, forming the foundation of our valuable partnership.
Proud partner
Raymond Cloosterman, founder and CEO of Rituals, emphasises the importance of our mission: "In a world where more and more young people are struggling with anxiety, depression, and other mental challenges, prevention is now more important than ever. Super Chill's committment to increasing chlidren's mental resilience by creating simple and playful exercises and routines, allows us to build a solid foundation for the next generation. By sponsoring this mission, we ensure that children will develop the resilience they need to take on the challenges of the day."
The mission
Our ambition, within three years, is to help 10 million children in Europe to develop a healthy and positive mindset by using the support of Rituals to achieve this goal.

Super Chill Foundation operates all its endeavours with full autonomy and 100% independence.